Budweiser founder Adolphus Busch’s immigrated to America from Germany. During the 2017 Super Bowl, in the midst of Donald Trump’s chaotic policies banning muslims and detaining child migrants, Budweiser sought a message of inclusion and a call to heritage with this ad:
Category: Advertising
UK clothing brand Jigsaw ads feature messages of immigration inclusion
Jigsaw, a UK based fashion clothier, featured a campaign citing the ways immigrants help the UK fashion industry stay competitive. With Brexit looming, the company is reaching out to core cosmopolitan customers with a message of philosophical inclusion and association.
United Colors of Benetton Ads Feature Photos of Migrants
Always seeking to stir up conversation, the United Colors of Benetton featured an ad of migrants seeking help in crossing the Mediterranean from Africa to Europe. Read more from BBC….
Activists Target UK Government Treatment of Migrants With Viral Ad Campaign
Hey @ukhomeoffice đ. Nice new ad campaign you have today, plastered all over London Underground. Honesty is the best policy. đ #EndtheHostileEnvironment#WorldRefugeeDay2019#RefugeeWeek pic.twitter.com/I65Bc180GI â Our Future Now (@OurFutureNow_) June 21, 2019 The UK activist group “Our Future Now” launched a guerilla marketing campaign calling out the UK home offices treatment of migrants. With more than …
âA Child Is A Childâ – Unicef brings children to the fore in new migrant campaign from FCB and Rankin
FCB Inferno has become the go-to UK agency for what we might call âcauseâ advertising and now itâs launching âA Child Is A Childâ for Unicef UK, directed by Rankin. The film highlights the plight of children uprooted by war, poverty and disaster and urges people to see past the refugee and migrant labels and …
‘It symbolises a lack of integration’ Fury as anti-migration ad condemns burka in poster
Posters have appeared in railway stations around the country which feature a woman in a burka with the slogan: âUncontrolled naturalisation? No to facilitated naturalisationâ. The poster was commissioned by a group of politicians working against the vote, led by Andreas Glarner of the right-wing Peopleâs Party. National Councillor of the Zurich Canton Rosmarie Quadranti …
Norway And Belgium Become Latest Nations To Plead With Migrants To Stay At Home
Norway has taken out a front-page advertisement in a major Afghan newspaper warning would-be migrants that potential asylum seekers âwill be returned by forceâ, while the Belgian asylum secretary has written directly to migrants asking them not to come. âAfghans without need for asylum coming the #Arctic_route from #Russia, risk being sent to #Kabul. 500 returned …
Norway launches anti-refugee advertising campaign
Norwayâs immigration authorities have launched an advertising campaign in print and social media to deter refugees from seeking asylum in the country, following the controversial campaigns launched in Denmark. The Norwegian directorate of immigration sent a message out on Twitter on Friday, and again on Monday morning, warning Afghans planning to cross the countryâs northern …
Denmark advert in Lebanon newspapers warns off refugees
Denmark has placed advertisements in four Lebanese newspapers announcing tighter regulations and cuts in provisions for asylum seekers. The advertisement published on Monday said that social assistance for newly arrived refugees was being reduced by up to 50 percent. Those granted temporary protection would not have the right to family reunification for the first year …
Australia Shutting a Door on Asylum
 In July of 2013, 100 asylum seekers burned their shelters down in an Australian refugee processing center on Nauru Island.  The incident drew attention to a new law made the same day in Australia banning âboat peopleâ from living in the country. The government started an ad campaign in multiple pan-Asian languages to warn of …
The U.K.’s “Go Home” Campaign
In 2013 an official probe was launched into claims that the Home Office “Go Home or Face Arrest” advertisement campaign targeting illegal immigrants is racist and offensive. There was a formal investigation by the Advertising Standards Authority (ASA) into the controversial posters, which are being driven around on two vans in six London boroughs. …
Can Kenya Convince Somali Refugees To Head Home?
Advertising in connection with migration and refugees is not the first thing that comes to mind, but the connection goes back to the beginnings of modern migration in the 18th century. In recent years, unlike the advertising of the past in which trading ships and companies extolled the virtues of âthe new worldâ to would-be …
People smugglers using Facebook to lure migrants into âItaly tripsâ
It reads like the website of a travel agency. âA trip to Italy next week in a big fast tourist yacht,â says the Facebook post beneath a picture of a luxury ocean liner. âTwo floors, air-conditioned, prepared for tourists. Recommended for families.â But a package holiday this is not. It is the Facebook page of a …
Tapping Migration Wealth to Fund Development
The global money-transfer industry makes huge profits by charging a fee to transfer money to another country as well as off of exchange rates. For illegal immigrants who donât have proper identification, itâs almost impossible for wire transfer companies to âknow their customers.â Globalisation has created a demand for a cheap and mobile labour force, …
Aggressive Anti-Immigrant Messaging for Refugees Headed to Christmas Island
There is a wide-ranging effort by Australia to discourage refugees from going to Christmas Island in the Indian Ocean. On the shores of Indonesia, billboard messages written in Dari let âboat peopleâ know that all illegal routes to Australia are closed to Afghans. Can these campaigns work on would-be migrants, when the conditions causing them to leave …
New âGoing Homeâ Immigration Posters Shameful
The language of advertising to recruit, and more recently, to de-recruit, immigrants provides a mostly unexamined aspect of the rationales provided for why people move. Negative advertising about oneâs own country as a means to deter refugees and migrants from seeking asylum there is a new development in the ongoing story of human migration and …